"A high-wattage blender with a disposable-appliance price point and likely lifespan."
The 1800W peak power spec means the motor has enough momentary brute force to pulverize ice and frozen fruit. It does not imply the sustained torque, thermal management, or component durability of a premium blender with a lower 'rated power'.
This is for someone who wants to make smoothies and frozen drinks, prioritizes a low upfront cost above all else, and is willing to treat the appliance as a consumable item. At under $90, it's priced to compete with personal blenders while offering family-size capacity.
Anyone intending to use a blender daily for demanding tasks like nut butters or grinding flours should look elsewhere. The unseen cost of this low price will likely be a short lifespan, making a more robust, warrantied machine a better long-term investment.