"An over-engineered 4x4 robot for complex, hilly lawns with a matching price tag."
The 'EFLS tri-frequency Network RTK' means this mower uses multiple high-precision GPS signals, like a surveyor's tool, to achieve centimeter-level accuracy without a boundary wire, even near trees or buildings.
This is for owners of large (0.5–1.5 acre), complex properties with steep hills or very uneven ground that defeats simpler mowers. It's also for buyers willing to pay a substantial premium for a best-in-class, wire-free navigation and setup experience.
Anyone with a relatively flat, simple lawn can get a perfectly good cut from a boundary-wire model for a third of the price. Buyers averse to potentially high long-term maintenance costs on a complex machine should look for simpler designs.